Business Hacking
The Business Hacking Studio aims to drive business growth and innovation to make transformation real and measurable, making the change sustainable through new ways of optimizing culture and business impact. Digitalization and high consumer expectations are radically changing the way we interact with each other, and organizations that know how to manage it will be successful.

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I spend a lot of time running customer research and communicating what we’ve learned to stakeholder teams. A frequent challenge I see...

August 16, 2022

Adan K. Pope wants to share some of his experiences of the work we have done together, and how we have overcome these typical challenges.

June 8, 2021

Adan K. Pope, Co-Founder of Taraxa Labs, has been a long-term customer of Globant, working together on various digital transformation initiatives. We invited him to share some of his experiences in this guest blog.

May 27, 2021

Companies that invest in excellent customer experience are more profitable, report revenue growth, and bring in significantly more revenue compared to companies that fall behind in customer experience. While many studies and statistics linking accelerated business growth to CX investments have largely been focused on business-to-consumer (b2c) markets, today’s business-to-business (B2B) customers increasingly expect an excellence of experiences similar to those they encounter as consumers.

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December 21, 2020

The US retail sector has been hit hard by the pandemic. We explore how retailers are adjusting their strategies and provide advice to retail executives.

August 4, 2020

As all organizations expand their capabilities to do business remotely, B2B is under increasing pressure to deliver seamless and consistent eCommerce experiences. A successful implementation of B2B eCommerce requires translating its unique characteristics and business processes into experiences that support a wide range of customer contexts and needs.

July 13, 2020

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