Elite mode: activated. Globant has officially leveled up in the ServiceNow partnership ecosystem—a milestone that reflects our deep capabilities and client success, as well as the strategic investments we’ve made to elevate ServiceNow as a core enabler of enterprise transformation.
Here to tell us more about this important recognition is Martin Szenig, VP of Technology and Head of Globant’s ServiceNow Studio.
Congratulations to you and your team on being named an Elite ServiceNow Partner. Tell me a little bit about how you achieved this milestone and what it means for your clients.
Becoming an Elite partner is a significant achievement—it signals that we’ve met key criteria in terms of capabilities, client satisfaction, and business performance set by ServiceNow. But for us, it’s more than just a title. It’s a reflection of our long-term commitment to ServiceNow, as demonstrated through strategic investments, deep platform expertise, and a clear focus on delivering measurable business outcomes for our clients.
One of the best examples of our commitment is our ServiceNow Studio, which is a full-service team of more than 400 people dedicated exclusively to helping clients unlock the full potential of the ServiceNow platform. Over the years, our Studio has successfully executed more than 350 implementations and collectively earned more than 1700 credentials in key ServiceNow modules, including end- ITSM, HRSD, GRC, CSM, and AI, all of which enables us to help clients build next-level digital experiences.
We also expanded our footprint with the ServiceNow Studio Hub in São Paulo, strategically located to deliver nearshore support for clients across the Americas. This facility doubles as a training center and innovation lab, driving continuous learning and experimentation with the platform.
As an Elite partner, you share the stage with some other well-known and reputable companies. What differentiates Globant from other Elite ServiceNow partners?
First of all, I would say that we match every other Elite partner in terms of full-spectrum capabilities. We have expertise across every module, offering support that spans the full length and breadth of the ServiceNow platform.
But where we differ from others on this front is how we work. As digital natives, technology is a part of our DNA—we understand the speed of landscape transformation because we are the trailblazers setting the pace.
Case in point: Our AI, GenAI and now agentic AI expertise and leadership. We’ve been early adopters of ServiceNow’s Now Assist and agentic AI offerings. Our teams are actively building intelligent automation, machine learning, and generative AI use cases to enhance the platform’s existing process optimization capabilities and deliver proactive services.
Finally, another practical, yet highly valuable, differentiator is our distributed delivery model. With onshore, near-shore and offshore resources—including our ServiceNow hub in Sao Paulo—we offer Elite partner service that is cost-efficient and available 24/7.
Where is Globant investing so that you can continue to deliver value through ServiceNow for your clients?
At Globant, we don’t just implement ServiceNow—we help clients evolve with it. We’re committed to delivering intelligent, scalable, and future-ready solutions that drive growth, resilience, and frictionless experiences.
For example, one major area of focus is the development of AI Agents that can drive smarter, faster service delivery and decision-making. These agents are part of our broader effort to evolve the ServiceNow platform into a proactive, predictive ecosystem.
We also host internal events like ServiceNow AI Day at our India offices to educate, train, and inspire our teams about the platform’s newest capabilities. Because when our teams are ahead of the curve, our clients can too.
Tell me about some of your favorite ServiceNow projects.
Our team has had hundreds of successful projects over the years, so it’s tough to narrow it down.
But if I had to name a few, I would start with our work in reimagining employee experiences. We worked with a leading CPG brand to redesign the employee journey to enhance productivity and improve resolution speed through AI and automation. We also worked with a leading gaming company to simplify and standardize HR processes end-to-end, creating a seamless digital employee experience that boosted compliance and agility.
In real estate, we introduced ServiceNow’s Now Assist and Virtual Agent to deliver intelligent, conversational self-service—cutting wait times and elevating the employee experience. And, finally, for an agri-industry client, we deployed a rapid, out-of-the-box implementation that centralized operations and eliminated manual inefficiencies, enabling them to modernize at speed.
Every one of these transformations reflects our belief that ServiceNow isn’t just a platform—it’s a launchpad for reinvention.
Want to learn more about how your business can use ServiceNow to enable customer, employee and partner experiences of the future? Contact Martin to discuss how the ServiceNow Studio can help your business increase efficiency, agility, and innovation – putting you on the path to reinvention.
