In the world of AAA gaming, every pixel, frame, and interaction matters. Developers meticulously craft immersive 3D worlds, simulate complex physics, and optimize performance to deliver seamless experiences to millions of players. But what if that same expertise could revolutionize the way we design, simulate, and orchestrate robotic solutions? At Globant, we leverage our deep experience in gaming to help robotics companies create smarter, safer, and faster solutions for the real world.
3D Art and Design: More Than Just Visuals
In AAA games, 3D designers build lifelike environments and characters, but in robotics, those high-fidelity 3D assets become functional design tools. By building detailed models of robot parts, engineers can:
- Visualize complex assemblies before prototyping
- Run virtual checks on fit, clearance, and interference
- Simulate how parts behave under stress or extreme conditions
This reduces costly physical iterations and accelerates the path from concept to production.
Digital Twins: Simulating Reality for Maximum Efficiency
That’s where gaming engines shine. Their real-time physics simulation powers digital twin technology in robotics, enabling companies to:
- Create virtual replicas of robots or factories
- Test orchestration strategies and multi-robot coordination before real deployment
- Identify potential failures or collision risks in a safe, simulated environment
And the financial upside is huge: the Digital Twin for Robotics market was worth roughly US$2.1 billion in 2024 and is expected to grow at 36.4% CAGR, reaching about US$29.6 billion by 2033. Meanwhile, the broader digital twin market is also experiencing significant growth. It will grow by US$114.1 billion just between 2024 and 2028.
Orchestration and Simulation: Lessons from Game Worlds
AAA games require complex coordination: AI characters, physics interactions, and dynamic environments. In robotics, orchestration means managing motion planning, sensor input, SLAM algorithms, and edge-computing constraints. At Globant, we bring this gaming know-how to:
- Build simulation platforms for multi-robot systems
- Model sensor behavior and real-world constraints
- Let operators interact with virtual robots in real time before they hit the field
This reduces risk, improves safety, and ensures performance before actual deployment.
Globant’s Unique Edge
With years of AAA game development experience plus expertise in digital transformation, we have a unique skill set to help robotics teams:
- 3D asset creation for design and simulation
- High-fidelity digital twins for testing and validation
- Simulation of complex behaviors and AI-driven orchestration
- Real-time control and edge‑optimized performance
By translating gaming principles into robotics, we help companies minimize failures, speed up time-to-market, and build smarter, more efficient systems.
Why It Matters
The digital twin industry is exploding. The global digital twin market is projected to jump from US$18.2 billion in 2024 to US$119.3 billion by 2029—a 45.7% CAGR. On a longer timeline, Global Market Insights forecasts that the market could reach US$428 billion by 2034. For robotics companies, these numbers underscore the critical need for simulation, predictive modeling, and orchestration, and clearly demonstrate why gaming-derived design expertise is playing an increasingly strategic role. By leveraging game development expertise, Globant enables robotics companies to design smarter robots, simulate real-world scenarios, and optimize performance, turning ambitious robotic visions into reality.