In the past few years we’ve seen an evolution in the market to focus on user center products. This tendency has improved the quality of the products, the results of the business and the experience of the users. User Experience is a practice that sits at the center of this evolution.

This webinar talks about what User Experience is and why it changes the game so radically.

Speakers of this webinar are:

Andres Angelani – Chief Solution Officer at Globant
Emiliano Horcada – User Experience Director at Globant

The discussion covers how do we go back to the source and transform our business by:

Gathering insight – tricks of research
Content – creating information architecture
Design – focus on interactions & innovate
Efficiency – framework of usability & metrics

It explains all the above factors in details explaining why & how it is done with case studies.

Watch the webinar to understand in details.